Sharmistha Chatterjee

Sharmistha Chatterjee has a strong background in marketing and social media, with experience in various industries and companies. Sharmistha worked as the Director of Social Media Marketing & Audience Development at Hallmark Media, where they built and scaled Christmas and Holiday social media campaigns for Hallmark Channel and Hallmark Movies & Mysteries. Sharmistha received recognition from the Executive team and won several industry awards for their outstanding performance. Prior to this, Chatterjee was the Director of Marketing and Social Media at Variety, where they developed marketing plans and managed joint marketing programs with partners across events, PR, social, and digital channels. Sharmistha also exceeded revenue goals for Variety's events business. Sharmistha also has experience as an Executive Digital Media Consultant, where they led targeted PR and social media strategies for CMOs and marketing leaders. Sharmistha has worked with well-known brands such as Bandai America and achieved significant media coverage. Chatterjee has also worked at Warner Bros. Discovery, managing successful digital marketing campaigns for various business units. Sharmistha began their career at Hill & Knowlton, leading traditional and digital PR campaigns for clients such as Motorola. Sharmistha also has experience as a Consultant at PMK•BNC and Lowe Worldwide & Partners, where they developed and executed media communication strategies for clients such as Unilever, Coca Cola, Mercedes Benz, and more.

Sharmistha Chatterjee obtained a Bachelor's Degree in Sciences from the University of Mumbai from 1995 to 1998. Sharmistha then pursued a Diploma in Public Relations from Xavier Institute of Management (XIM Bhubaneswar) from 1998 to 1999. Later, they attended Syracuse University from 2003 to 2005 and earned a Master's Degree in Communications & Public Relations. This summarizes their education history. In addition to their academic qualifications, Sharmistha Chatterjee has also obtained several certifications throughout their career. In 2017, they completed the "Speakeasy Inc. | The Power of the Spoken Word and Communication" program from Speakeasy. Furthermore, in 2022, they obtained certifications from organizations such as The WICT Network ("2022 Rising Leaders Program") and NAMIC ("National Association for Multi-ethnicity in Communications (NAMIC)") as well as another certification from The WICT Network ("Women in Cable Telecommunications (WICT)").