Yu Cao currently serves as a Senior Manager in Digital Marketing at Hang Lung Properties since October 2025. Previously, Yu held the position of Digital Marketing Manager at BALENCIAGA from November 2023 to May 2025, and served as Digital Communication Manager at Louis Vuitton between September 2021 and April 2023, focusing on social media, brand mini programs, and digital innovation projects. Prior to that role, Yu worked at LVMH from January 2014 to September 2021 as Innovation Lab and Digital Partnership Manager, leading digital transformation and customer experience initiatives while partnering with major tech players. Additional roles at LVMH included Startup Project Manager for the LVMH Innovation Award during 2016-2018 and Group Digital Business Development Manager. Yu holds a Master's degree from ESSEC Business School and an MBA from Nanyang Technological University Singapore.
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