Michelle Sawicki

Brand Strategy & Copy Lead at Happy Family Brands (Nurture Inc)

Michelle Sawicki has extensive work experience in brand strategy, content creation, and copywriting. Michelle has recently worked as the Brand Voice Lead at Happy Family Brands, where they are responsible for representing the brand's voice and creating content. Prior to this, they were the Head of Brand Strategy at Jetson Electric, where they conducted market research and developed a differentiated brand strategy. Michelle has also worked at Scholastic as a Social Content Strategist and Merchandising Manager, as well as a Copywriter. Michelle has experience in the education sector, working as a Bilingual SEIT/Special Education Manager at Therapeutic Resources and an Assistant Teacher at West Side Montessori School. Michelle has also freelanced as a Bilingual Copywriter in various advertising agencies, including iris worldwide, Zimmerman Advertising, Brown Parker & DeMarinis Advertising, and StrawberryFrog. Michelle'sdiverse background and expertise make their a valuable asset in brand development and content creation.

Michelle Sawicki obtained their Bachelor of Arts (B.A.) in Psychology from Tufts University, where they studied from 2000 to 2004. Following this, they attended the Miami Ad School (M.AD School) from 2004 to 2006 to pursue a degree in Copywriting, specializing in developing portfolios. Later, Michelle Sawicki enrolled at NYU Steinhardt in 2009, where they completed a Dual Degree Masters in Early Childhood Education and Special Education by 2010.

Links

Previous companies

Jetson logo
Iris logo
Zimmerman Advertising logo
Scholastic logo

Timeline

  • Brand Strategy & Copy Lead

    December 1, 2022 - present

  • Brand Voice Lead

    June, 2019