Brandon Stander

Senior Vice President, Performance Marketing at Hard Rock Digital

Brandon Stander has a diverse work experience in the field of digital marketing and product management. Brandon is currently serving as the Senior Vice President of Performance Marketing at Hard Rock Digital. Prior to this, they worked at Google as the Global Head of Commerce, where they were responsible for the digital revenue, growth, product strategy, and operations of Google's gaming platform, Stadia.

Before their tenure at Google, Brandon held the position of Vice President of Marketing (CMO) at Lumos Labs (Lumosity), a leading brain training program. In this role, they oversaw global marketing initiatives and reported directly to the CEO. Brandon also has experience in the gaming industry, having worked at PlayStation as the Senior Director of Digital Marketing and later as the Director of Subscription Marketing. At PlayStation, they led various digital communications, marketing campaigns, and loyalty programs to enhance customer satisfaction and engagement.

Brandon's early career was marked by their role as a Senior Group Product Manager at Microsoft Corporation. During their time there, they led the Xbox LIVE Global Brand & Subscription Marketing Team, driving membership growth and generating significant revenue. Brandon also played a vital role in product planning for multiple content vertical businesses within MSN and successfully launched numerous gaming titles.

Overall, Brandon Stander has accumulated extensive experience in performance marketing, global commerce, digital marketing, and product management throughout their career.

Brandon Stander has obtained a BBA degree in Accounting and Business/Management from the University of Michigan. Brandon has also completed an MBA program in Business Administration, Management, and Operations at Yale University.

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Timeline

  • Senior Vice President, Performance Marketing

    September, 2021 - present

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