Rachelle Avery Potts

Rachelle Avery Potts is a seasoned marketing and sales professional with extensive experience in the audio and retail sectors. Currently serving as the Director of Retail Sales for North America at HARMAN International since 2016, Rachelle has previously held roles including Sr. Manager of Audio Sales and Channel Marketing Manager. Rachelle's expertise includes overseeing audio brand distribution, developing marketing strategies, and managing high-impact projects. Prior experience at OmniUpdate, Inc. involved strategic marketing management and event coordination, while earlier roles included teaching communication courses at the University of North Texas and marketing positions with AMX and the Dallas Cowboys. Rachelle holds a Master’s degree in Communication Studies from the University of North Texas and a Bachelor's degree from California Polytechnic State University-San Luis Obispo.