Daria Gulai

Daria Gulai is an experienced professional in the merchandising and communications sector, currently serving as the Supplier and Concessions Communications Manager at Harrods since September 2025. Previously, Daria held various roles at Belstaff, including International Junior Merchandiser and Senior Wholesale Assistant Merchandiser, where responsibilities encompassed market analysis, budgeting, and cross-functional collaboration. Additional experience includes positions at THE OUTNET.COM, Alexander McQueen, ASOS.com, goop.com, Fendi, and Daria Wears the Trousers, demonstrating a strong background in sales planning, stock management, and customer service. Daria holds a Master of Arts from King’s College London, a Level 4 Diploma from the Fashion Retail Academy, and a Bachelor of Arts from Lomonosov Moscow State University.