Taylor B. is an experienced advertising professional currently serving as the Advertising Lead at Harvest Group since August 2020, specializing in product development and retail media technology integrations. Prior roles at Harvest Group include Sr. Advertising Manager, where Taylor managed retail media and developed reporting tools for CPG brands, and Advertising Manager, focused on supporting brands with retail media networks. Previously, Taylor worked as an Account Manager in Digital Marketing at Field Agent and held various positions at The Artist Evolution, including Senior Account Manager, providing comprehensive marketing consulting and expertise in digital advertising strategies. Taylor holds a Bachelor's Degree in Marketing and Business Management from the University of Arkansas – Sam M. Walton College of Business.
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