Peter Ridgewell is a seasoned professional in product development, currently serving as a Senior Product Development Manager for Licensed Consumer Products Eurasia at Hasbro since September 2022. Prior to this, Peter established Spectrum Product Development Limited as Director/Owner from August 2020 to September 2022, overseeing all aspects of product development from ideation to production. Peter's extensive experience at Flair GP from April 2007 to July 2020 included roles as Senior Product Planning Manager and Senior Product Development Manager, where leadership was provided in managing product data and developing award-winning products across various lines. Earlier experience as a Product Design Engineer at Hasbro European Services involved contributions to major product lines, with a foundational start at Racal Electronics as a Design Engineer focusing on product design and prototyping. Peter holds a BEng Hons in Mechanical Engineering from the University of Sussex, obtained in 1992.
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