Mohamed Yasser

Mohamed Yasser is an accomplished marketing professional with extensive experience in brand strategy and regional marketing leadership. Currently serving as Regional Marketing Section Head at Hassan Allam Holding since April 2018, Mohamed Yasser focuses on brand growth, market expansion, and digital engagement, including efforts in the KSA market. Prior roles at the same company include Branding Section Head, where branding strategies were developed for a unified corporate identity, and Marketing Specialist, contributing to multi-channel marketing campaigns. Earlier experience includes serving as Account Manager at Guru Advertising Agency, managing high-profile client portfolios and ensuring the alignment of marketing initiatives. Mohamed Yasser holds dual Bachelor of Science degrees in Architectural Engineering from both Loughborough University and The British University in Egypt, completed in 2016.