Mathew Ziegler

Mathew Ziegler is an experienced marketing professional currently serving as an Online Marketing | Campaigns & Performance specialist at Haufe Akademie since October 2023. Previously, Mathew held the position of Marketing Campaign Manager at MediaNews Group, managing digital marketing solutions for clients from 2016. Mathew's expertise includes search campaign management as a Search Engine Marketing Specialist, working with Google Ads and Bing Ads. As Head of Performance Marketing at Culcha, Mathew developed comprehensive performance marketing strategies. Additional roles include Marketing Automation Manager and Marketing Manager at Cryptshare AG, where Mathew handled multiple paid marketing channels and oversight of the North American market, and a background in education and linguistics from earlier career roles. Mathew Ziegler holds a Bachelor of Arts in Education & Human Development from the University of Applied Sciences Freiburg.