Kate Hofstra

Head Of Content Strategy at Havas CX

Kate Hofstra has a diverse work experience spanning over a decade. Kate is currently working at Havas CX as the Head of Content Strategy since June 2023. Prior to that, they held the position of Senior Director, Content Strategy at Havas from January 2022 to June 2023. Before joining Havas, Kate worked as a Director, Content Strategy at Havas from August 2020 to January 2022. Kate also has experience as a Freelance Content Strategist + Designer from January 2019 to August 2020. One of their significant roles was at Storyware, where they served as the Creative Strategy Director, Associate Partner from March 2018 to January 2019, leading brand and content strategy projects for clients such as The High Line, Bumble, The Ad Council, Cathay Pacific, and Pentagram. Prior to that, they worked as a Strategist at Storyware from June 2015 to February 2018. Kate's earlier experiences include working as a Research + Communications Officer at Oxford Research Group and as a Programme Assistant at Summer University Srebrenica. Kate also worked as a Research Assistant at the Hutchins Center for African and African American Research at Harvard University and the University of Virginia. Overall, Kate Hofstra has a strong background in content strategy, creative strategy, and research.

Kate Hofstra completed their Bachelor's degree in History and French Language and Literature with High Distinction from the University of Virginia in 2009. Kate later pursued an MSc in Human Rights at The London School of Economics and Political Science from 2010 to 2011.

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Timeline

  • Head Of Content Strategy

    June, 2023 - present

  • Senior Director, Content Strategy

    January, 2022