Amy MacFarlane has a strong background in marketing and event management, with experience in various roles such as Advertising Manager, Program Manager, and Marketing and Sponsorship Consultant. With a Bachelor's degree in Communication from Michigan State University, Amy has showcased their expertise in strategic business development, sponsorship activation, and brand marketing throughout their career at companies such as The Marketing Arm, Match Marketing Group, and Havas Street. Their impressive track record includes managing client programs, overseeing budget management, and securing sponsorships to drive revenue growth.
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