Laurianne Robida Bouton

Laurianne Robida Bouton is an experienced professional in media communication and marketing, currently serving as Directrice de clientèle Communication médias offline & online at Havas Media Group since January 2023. Responsibilities include managing client portfolios, market analysis, strategy development, and execution of media campaigns across various platforms in France and the Pays de la Loire region. Laurianne also provides mentorship to students at DEMA1N and offers strategic communication support to an association through AMLS, achieving a 72% increase in membership in one year. Previous roles include Senior Consultant at dentsu international, Regional Marketing Manager for OPEL and ŠKODA, and Marketing and Communication Manager at Groupe MG-Tech, among others. Laurianne holds a Master’s degree in Brand Management from ISEG, completed in 2015.