Johan Hansson

Johan Hansson possesses extensive experience in brand management and partnerships, currently serving as Chief Partnerships Officer at Haypp Group since April 2018, where roles have also included Head of Commercial and Insights Director. Prior to this, Johan held various positions at British American Tobacco from August 2008 to March 2018, including Head of Brands for Snus, where responsibilities included managing the Granit brand and developing the Lundgrens brand in Sweden and Norway. Johan's earlier career included positions as a Brand Executive and Management Trainee at British American Tobacco, along with an internship at E.ON in 2007. Johan holds a Master of Science in Business and Economics with a focus on Strategic Management from Lund University, complemented by an exchange program at Singapore Management University, covering subjects such as Advertising and East Asian Economics.