Sabrina Goldhahn serves as the Head of Corporate Strategy at HCF Australia, leading the development of the HCF Group 2025 Strategy which has significantly enhanced member growth. Previously, Sabrina was a Strategy Consultant who played a crucial role in executing the HCF 2020 Strategy focused on customer centricity and product innovation, and was instrumental in launching the first tenure-based loyalty program in the industry. In addition to corporate roles, Sabrina co-leads family responsibilities as Co-CEO of the Buhagiar - Goldhahn family, and serves as Director at Mission Wellbeing. Sabrina's extensive experience in strategy consulting includes positions at Advancy Australia, Roland Berger, as well as early career roles at Fraport AG and the United States Studies Centre. Education includes multiple master degrees from the University of Sydney, Stanford University, and Tsinghua University, along with a Diplom Betriebswirt from DHBW Mannheim.
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