Health First Inc.
Joe Santa is an accomplished creative leader with extensive experience in various prominent companies. Currently serving as the Director of Creative Services at Healthfirst, Joe has improved project efficiency by 15% and led an award-winning health equity campaign. Previous roles include Creative Director at Salesforce, where Joe enhanced customer retention to 96%, and SVP at Mizuho, where Joe oversaw a comprehensive brand overhaul. As Vice President at BNY Mellon, Joe achieved significant audience growth and savings through enterprise brand governance. Joe's career began at Corbis, where transformative initiatives increased revenue and submissions while streamlining workflows. Joe holds a degree from Cornell University.
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