HealthFirst
Tom Thompson is an experienced marketing professional with a proven track record in the healthcare sector. Currently serving as the Marketing Director at HealthFirst since February 2017, Tom leads the company's marketing strategy, focusing on brand development and digital lead generation within the dental and medical markets. Prior to this role, Tom held several positions at Premera Blue Cross, including Manager of Customer Lifecycle Management and Manager of Social Media Marketing, where leadership in digital-centric marketing initiatives resulted in increased customer engagement. Previous roles also include content management and editorial positions across various organizations, showcasing extensive expertise in digital marketing, customer experience, and content strategy. Tom holds a B.A. in Journalism, Spanish, and General Business from Baylor University and has pursued advanced studies in Public Administration and Communications at West Texas A&M University.
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