Andy Lo

Andy Lo is a seasoned marketing professional with extensive experience in performance media and digital marketing. Currently serving as the Performance Media Manager at Hearts On Fire since April 2023, Andy leads the global performance media strategy in collaboration with a media agency for a luxury jewelry brand owned by Chow Tai Fook group. Previous roles include Senior Marketing Manager at SoFi Hong Kong, where Andy defined growth strategies, and a stint as Senior Marketing Manager at 8 Securities, a fintech start-up acquired by SoFi. Andy's career also encompasses positions such as Senior Media Specialist at DigitasLBi, where digital media strategies were managed for notable clients, and roles at Httpool focusing on paid search and programmatic solutions for leading brands. Educational background includes an MSc in International Marketing from King's College London and a degree in Sociology from the University of Birmingham.