Brittany Gould

Associate Director, Marketing Science at Hearts & Science

Brittany Gould is an experienced marketing professional currently serving as Associate Director of Marketing Science at Hearts & Science since December 2018, where responsibilities include overseeing the Marketing Science for the Hallmark team. Prior to this role, Brittany held positions as Supervisor and Strategist in Digital Activation, focusing on programmatic and direct buying for Hallmark and previously for Proctor & Gamble. Formerly at Mindshare as Senior Associate and Associate on the Trading Desk, Brittany managed programmatic advertising for Unilever. Additional experiences include serving as a Sectional Umpire for the United States Tennis Association, an intern for data analysis and event planning at Muhlenberg College, and various roles in retail and event management. Brittany holds a Bachelor's Degree in Business Administration and Management from Muhlenberg College, complemented by a minor in Mathematics.

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