Pietu Parikka

Interim CEO at Hedin Automotive Oy

Pietu Parikka serves as Interim CEO and CFO at Hedin Automotive Oy since December 2018, overseeing key functions such as accounting, finance, HR, IT, business development, legal, and M&A. Previously, Pietu held the role of CEO for Laakkonen automotive retail companies and CFO for both Laakkonen and its holding group, Kauppahuone Laakkonen. Additional board memberships include Kytäjä Golf since March 2022 and Autoalan Keskusliitto from April 2021 to July 2022. Prior experience includes various managerial positions at EY from December 2011 to November 2018. Pietu obtained a Master of Business and Economics degree in Accounting and Finance and Economics from the University of Eastern Finland between 2008 and 2013.

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