Karmen Mandic

Director, Group Customer Care And Insights at Heimstaden

Karmen Mandic has an extensive work experience in various roles in the marketing and communications field. Karmen is currently the Chief Brand and Marketing Communications Officer and Group Director Customer Care at Heimstaden since September 2023. Before this, they held the position of Chief Brand and Marketing Communications Officer at Heimstaden from January 2020 to August 2023. Prior to their tenure at Heimstaden, they were the Chief Marketing and Communications Officer at Heimstaden Bostad from December 2015 to December 2019, where they strategically designed and reshaped the customer experience and led brand management and marketing communications strategy.

Additionally, Karmen Mandic worked as part of the campaign team for the ITTF President candidate Ms. Sorling in 2021. Karmen also served as a Board Member at Heimstaden Bostad from December 2019 to March 2021.

In their earlier career, they held positions such as Global Marketing Director at OctoFrost Group from October 2014 to November 2015, Head of Global Brand Licensing Partnerships at Sony Mobile Communications from June 2011 to October 2014, and Global Marketing Activation and Brand Licensing Partner Manager at Sony Mobile Communications from January 2011 to May 2011. Karmen also worked as a Global Product Business Manager & Business Manager EMEA Region at Sony Mobile Communications from November 2007 to January 2011.

Furthermore, Karmen Mandic served as an Advisor/Coach at Uppstart Malmö from July 2011 to January 2013, where they advised and coached entrepreneurs in their business plans. Karmen also worked as the Head of Marketing at Fexco from May 2005 to October 2007, where they successfully turned around negative sales trends and launched new products in the market.

Before that, they held the position of Global Marketing Manager at Scalado from May 2002 to May 2005 and Global Market Communication Manager at C Technologies AB from May 1998 to December 2001.

Karmen Mandic has a Bachelor of Science in Economics with a focus on Marketing from Lund University. Karmen also attended Borgarskolan, but no specific degree or field of study was provided.

Links

Timeline

  • Director, Group Customer Care And Insights

    April 1, 2024 - present

  • Chief Brand And Marketing Communications Officer And Group Director Customer Care

    September, 2023

  • Chief Brand And Marketing Communications Officer

    January, 2020

  • Chief Marketing And Communications Officer

    December, 2015

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