Vikas Satyal

Vikas Satyal is an accomplished marketing executive with extensive experience in the beverage industry. Currently serving as Vice President of Commercial Marketing at The HEINEKEN Company since June 2014, Vikas leads a nationwide team overseeing marketing programming and activations. In addition, Vikas holds the role of Chairman and Global Ambassador for the Heineken USA Inclusion & Diversity Council, advocating for diversity and inclusion initiatives across global operations. Previous positions at dunnhumby included Director of U.S. Consumer Markets and Director of U.S. Manufacturer Practice, where Vikas drove significant growth and engagement in partnership programs. Earlier experience includes roles at Coca-Cola Enterprises and General Mills, focusing on shopper insights and business planning. Vikas holds an Executive Program degree in Leadership & Management from Yale School of Management, a BS in Business from Miami University, and an MBA from Xavier University.