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Bob Felder

General Sales Manager at Heiser Automotive Group

Bob Felder is a seasoned professional with extensive experience in automotive sales and entrepreneurship. Currently, as the Owner Operator of Lakeside Cookie Co. since October 2020, Bob is dedicated to realizing their wife's dream of owning a shop, following a 36-year career prior to retirement. Simultaneously, Bob has served as General Sales Manager at Heiser Automotive Group since March 2010, where responsibilities include leadership, training, and managing customer relations as well as used car operations. Previously, Bob held the position of Used Car Manager at Uptown Motorcars from March 2007 to January 2010, focusing on the purchasing, marketing, and sales of pre-owned inventory while training sales staff. Educational background includes studies at Marquette University and St. John's Military School.

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