Dawn R. Riedel

Dawn R. Riedel, MBA has extensive work experience in marketing, with a focus on leadership roles. DAWN R. currently holds the position of Director of Marketing at Heiser Automotive Group. Prior to their current role, they served as the Senior Director of Marketing at AbleLight, where they led the marketing strategy for a national non-profit organization. DAWN R. also worked as the Vice President - Director of Marketing at Bank Mutual, where they re-energized the marketing vision and strategy for the bank. Before that, they held multiple roles at Associated Banc-Corp, including SVP - Director of Brand Management & Marketing Services, VP - Director of Wealth Management Marketing, and VP - Director of Advertising & Promotion. Their earliest work experience was as a Mortgage Marketing Specialist at PNC (formerly First of America Bank), where they discovered their passion for marketing. DAWN R. began their career at PNC as a Management Trainee. Overall, Dawn R. Riedel has a diverse range of marketing experience with a strong emphasis on leadership and strategy.

Dawn R. Riedel, MBA, obtained their Master of Business Administration (MBA) degree with a focus on Marketing from Illinois State University. DAWN R. attended this institution from 1996 to 1998. Prior to their MBA, they completed their Bachelor of Science degree in Finance at the University of Illinois Urbana-Champaign, where they studied from 1989 to 1993. In addition to their formal education, Dawn has acquired additional certifications. These certifications include "Marketing Tools: Digital Marketing Tools and Services" and "Marketing Tools: Growth Marketing" from LinkedIn, obtained in April 2023. DAWN R. also holds a PROSCI Change Management certification, although the institution, month, and year of acquisition for this certification are not provided.