Marina Baer

Marina Baer is an experienced marketing professional currently serving as an Associate Marketing Manager at Helen of Troy since September 2023. Prior to this role, Marina worked as a Project Manager for marketing and communications at HES-SO Valais-Wallis. Marina's diverse background includes positions such as Strategic Project Manager at Batgroup SA, where important brand strategies for cleaning products were developed, and as a Pre-Opening Consultant at Taratata, focusing on launching a new food and beverage concept. As CEO and MarCom Director at Mise en Alpes Sàrl, Marina set up the agency specializing in sustainable outdoor experiences. Previous roles include senior account management for Louvre Abu Dhabi at TBWA\Raad, and marketing and events coordination for Infiniti Middle East. Marina holds a Master's and Bachelor's degree in Management from HEC Lausanne.