Rose McKew is an experienced Brand Manager with a robust background in marketing and brand management, currently serving at Helen of Troy since January 2018. Previous roles include Brand Manager and Associate Brand Manager at Weetabix North America / Barbara's Bakery Inc. from February 2015 to January 2018, and Associate Brand Manager at Helen of Troy from July 2011 to February 2015. Notable contributions include conducting consumer research, managing product category administration, and supporting new product development. Earlier experiences include a temporary position as an Online Marketing Coordinator at Staples, marketing internships at various organizations, and holding a Graduate Assistant position at the Center for Marketing Research. Rose McKew holds an MBA and a Bachelor of Science in Marketing from the University of Massachusetts Dartmouth.
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