Anton Umnov

Founder And CEO at Helika

Anton Umnov has a diverse work experience spanning several industries. Anton started their career at Future Electronics as a Product Manager, where they successfully managed a portfolio of technology products. Anton later joined The Nielsen Company as a Senior Market Analyst, specializing in Procter & Gamble. After that, they worked at Maple Leaf Foods Inc as an Analytics Manager, where they provided strategic category insights and led loyalty analytics. Anton then moved on to Molson Coors Canada, where they served as a Data & Insights Manager. During their time there, they played a key role in brand health tracking, developed in-house shopper insights tools, and led the development of new brands. Anton also managed the corporate insights budget. Anton's entrepreneurial spirit led him to co-found Bixi Crypto Exchange, a venture focused on cryptocurrency. Anton later co-founded Folium Labs Inc., a biotech company that focused on drug delivery systems. Following this venture, they joined Nielsen again, this time as the Head of Products & Partnerships - Emerging Industries. Their responsibilities included building partnerships and overseeing product development. In 2020, Anton joined Drop, a fintech startup, as the VP of Products & Partnerships. Their role involved building and monetizing products for hedge funds and corporates. In 2022, Anton took on a new role as the Co-Founder and CEO of Helika, a company specializing in an unmentioned industry. Alongside their professional endeavors, they became a member of the Blockchain Game Alliance in 2023. Anton Umnov's work experience showcases their expertise in various domains and their abilities to lead and innovate.

Anton Umnov has pursued their education at the University of Waterloo, where they obtained a Bachelor's degree in Honours Science and Business Co-op. Anton also attended the University of Toronto to study Consumer Insights focusing on Quantitative Research. Furthermore, Anton acquired knowledge in Tools and Fundamentals of Retail Merchandising from the same institution, University of Toronto. The specific years of enrollment and completion for each program were not provided.

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