Rodrigo Salazar is an accomplished marketing and business executive with extensive experience in the Latin American market. Currently serving as Managing Director and Growth & Expansion Director for Helios & Partners, Rodrigo also co-founded It's Colombia, NOT Columbia, in 2013. Previous roles include Growth & Expansion Director for Latam at Hylink Group and Director de Marketing at Media.Monks, overseeing marketing strategies across multiple Latin American countries. Additional experience spans positions as Marketing Director at Zemoga and Account Director at Sancho BBDO, among others. Rodrigo holds a Bachelor's degree in Marketing Communications and Advertising from Universidad Jorge Tadeo Lozano, along with various diplomas and ongoing education in executive management.
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