Lori Frankenfield

Lori Frankenfield is an experienced ecommerce specialist currently working at Helzberg Diamonds since January 2021. Prior to this role, Lori served as an associate product manager at Hallmark Cards from January 2019 to August 2020, where responsibilities included leading analyses for multiple product lines and monitoring performance metrics. Lori's earlier career includes working as an assistant buyer and merchandising administrative assistant at Beauty Brands, where key contributions involved vendor negotiations and supporting new category launches. Additionally, Lori has experience in team management and photo editing from roles at Northwest Missouri State University and YMCA of Greater Kansas City. Lori holds a Bachelor of Science degree in Journalism from Northwest Missouri State University.