Alisha Ways

Senior Content Strategist at Hennessey Digital

Alisha Ways has a diverse work experience spanning over several years. Alisha is currently working as a Content Strategist at Hennessey Digital since June 2022. Prior to this, Alisha worked at Berkshire Hathaway Automotive from January 2018 to July 2021, where they held the role of SEO & Content Strategist. In this position, they were responsible for implementing content and Search Engine Optimization strategies across more than 100 automotive dealership websites. Alisha also worked as an SEO Copywriter for Berkshire Hathaway Automotive from March 2011 to December 2017. During this time, they achieved many high-traffic Featured Snippets for small- to medium-sized local businesses, developed internal training guides and best practices, and was recognized as a top-performing blogger among the team. Alisha had a brief role as a lead copywriter and designer at Local Work Marketing from February 2010 to February 2011, where they created SEO-optimized content and coordinated work for offsite writers. Before that, they worked as a Quality Control | Proofreader at AGI TM-Los Angeles from April 2008 to November 2009, ensuring design and copy editing requests were executed properly for Disney and EA Sports packaging. Alisha also had a freelance copywriting role at LAMPS PLUS-CENTENNIAL, Inc. from June 2008 to October 2008. In addition, they gained customer service experience as an e-Customer Service representative at Myspace from February 2007 to March 2008, where they handled flagged accounts, assisted users with various issues, and developed template email responses. Alisha's early career includes internship positions as a Hopeless Records Intern at Hopeless Records and a Radio Promotions Intern at Bryan Farrish Radio Promotion, both in 2006.

Alisha Ways earned a Bachelor's degree in Journalism from California State University, Northridge in 2006. No additional information is available regarding their education history prior to that.

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Timeline

  • Senior Content Strategist

    June, 2022 - present