Reagan Terry

Vice President Marketing at Herc Rentals

Reagan Terry currently serves as Vice President of Marketing at Herc Rentals, having joined in January 2024. Prior experience includes a tenure at Hertz from May 2018 to January 2024, where responsibilities ranged from Senior Director of Brand Marketing—leading global brand strategies and loyalty initiatives—to Director of Brand Marketing, overseeing major campaigns such as Hertz’s Nasdaq relisting and the introduction of an electric vehicle rental fleet. Prior roles at Animal Specialty Hospital of Florida and Corning Incorporated involved directing B2B and B2C marketing communications, enhancing brand presence and internal communications. Reagan Terry holds a Bachelor of Arts in Journalism and Mass Communication from St. Bonaventure University.

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