Sarah McGowan

Marketing Technology Specialist at Herschend Family Entertainment

Sarah McGowan is a Marketing Technology Specialist at Herschend Family Entertainment since June 2019, with a background in digital marketing and communications. Previously, Sarah worked as a Digital Marketing Intern at Georgia Aquarium, where content migration and e-newsletter development were key responsibilities. Prior experience includes a Marketing and Communications Intern role at IWSC Group, focusing on marketing research and campaign execution for the Atlanta Food & Wine Festival, as well as an extensive tenure at LIFETIME FITNESS as Lead Camp Counselor and Assistant Supervisor. Sarah's experience also includes a short stint as a Research Assistant at Akademia Brewing Company, where research informed the launch of a new craft brewery. Sarah earned a Bachelor's degree in Marketing from the University of Georgia - Terry College of Business.

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Atlanta, United States

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Herschend Family Entertainment

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Herschend is the parent company for a family of entertainment brands with a collective vision and mission of bringing families closer together by Creating Memories Worth Repeating®. The company’s roots date back to 1950 when the Herschend family founded their first attraction, a small cave tour in Branson, Mo., which later expanded into the famed Silver Dollar City®. Today, Herschend is recognized as the largest family-owned themed attractions organization in the US., with 11,000+ employees across 26 properties that collectively entertain more than 14 million guests annually. The company’s more than 70 years of success is a credit to the deep-rooted culture of “Love in Action,” built on the Herschend family values of kindness and caring. Love can be found at every Herschend property, every day, from the way guests are treated to how the company cares for its employees. These values are reflected in the company's Leading With Love curriculum and Herschend GROW U., our free employee education assistance program. Operating companies within Herschend include Herschend Family Entertainment (Dollywood® Parks & Resorts, Silver Dollar City® Attractions, Adventure Aquarium®, Newport Aquarium®, Kentucky Kingdom®, and Wild Adventures®), Herschend Live (Harlem Globetrotters®), Herschend Entertainment Studios (Splash & Bubbles® and Chuggington®) and Herschend Adventure Holdings, LLC (Pink Adventure Tours®).