s Vice President of eCommerce, James leads a team of eCommerce, CRM and hospitality digital marketing specialists to support HHM's variety of branded and independent lifestyle, luxury and resort hotels in the digital space. A 21-year HHM veteran, James has held several Regional Director roles in Sales, Marketing and Revenue. He earned his degree from Hersha School of Hospitality Management at HACC, where he has served on the Advisory Committee for the Hospitality and Lodging program for 17 years. In the early ‘90s, James got his start in the industry as a lifeguard at a resort hotel.
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