Hettas
Julie Channing is a seasoned marketing professional with extensive experience in executive-level marketing and communications consulting for purpose-driven brands. Currently serving as Fractional CMO and Marketing Advisor at 8Thirtytwo Ventures, Julie has also held advisory roles at Ometria, Hettas, and Hawthorne, focusing on personalized marketing experiences and innovative product launches. Julie contributed to educational initiatives as a Faculty Member at Section, while also advising on sustainability as part of the Adweek Sustainability Council. With a notable background as Global VP of Marketing at Allbirds and Global Consumer Marketing Lead at Google Nest, Julie has a proven track record in building brands and driving strategic marketing efforts. Julie holds a BA in Communications and Italian from UC Santa Barbara.
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Hettas
Hettas is building high-performance, technical running shoes for women from the ground up. Historically, athletic footwear has been designed, researched, and tested for men. We operate from a purely female perspective. Our mission is to ensure the female running experience get the funding, research, and recognition it deserves.