HeyHuman
Lucy France is a seasoned professional in the creative agency sector, currently serving as a Business Partner at HeyHuman since March 2012. With extensive experience in brand development, content creation, and client relations, Lucy has held various leadership roles, including Business Director and Business Development Director, effectively managing partnerships with global talents and enhancing agency positioning. Previous roles include Account Director for Guinness in Africa, Account Manager at Opening Doors, and various positions in fashion and media, including Fashion Assistant at Vogue and Press & Communications Assistant at the British Fashion Council. Lucy holds a 1st Class Honours degree in Fashion Marketing & Communications from Nottingham Trent University and a Diploma in Promotional Marketing from The Institute of Promotional Marketing.
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HeyHuman
HeyHuman combines marketing expertise and creativity with agility to give brands and businesses competitive advantage. We use our understanding of marketing sciences to inspire thinking and ideas that connect and change behaviours. We strengthen this understanding through a focus on neuroscience principles and testing in HeyLab. We create Unusual Everyday® Ideas in brand, content, digital, social, retail and experiential. Our clients include Diageo, Merlin Entertainments, Mondelez, SlimFast, Natures Menu and Typhoo.