CL

Caroline de Lasa

Chief Brand Officer at Rowan

Caroline de Lasa has a diverse work experience in the creative and brand management industry. Caroline most recently served as the Chief Brand Officer at Rowan since January 2022. Prior to that, they held the position of Chief Creative Officer at Peoplehood from September 2019 to December 2021. Caroline also worked as the Executive Creative Director at SoulCycle Inc. from January 2020 to September 2021.

Caroline's career includes previous roles at WeWork, where they served as VP I Creative Director from April 2019 to October 2019, and as a Creative Director from March 2018 to April 2019. Caroline also held the position of Executive Creative Director at SoulCycle Inc. from April 2006 to August 2017. Caroline'searlier experience includes working as a Senior Graphic/Web Designer at Ralph Lauren from 1996 to 2004.

Caroline de Lasa has a Bachelor's degree in Fine Art from Connecticut College. The specific dates of their education are not provided.

Links

Previous companies

WeWork logo
SoulCycle logo

Timeline

  • Chief Brand Officer

    January, 2022 - present

View in org chart