Founded in 2012 by Seth Rogen and Lauren Miller Rogen, HFC is a national non-profit organization dedicated to raising awareness, inspiring change, and accelerating progress in Alzheimer’s care, prevention, and support. It is our mission to care for families facing this disease, educate young people about living a brain-healthy life, and activate the next generation of Alzheimer’s advocates. 

To bring awareness to this disease, HFC has launched a Brain Health Dinner Series, hosted nine star-studded variety shows and one celebrity-filled carnival, and is currently streaming on Netflix. To date, the organization has raised over $12 million dollars and awarded over 290,000 hours of free in-home care relief to Alzheimer’s family caregivers through our North American Home Care Relief Grant Program. In addition to providing caregiver respite, HFC organizes online support groups to build caregiver community and connectivity, engages young people across the country to become Alzheimer’s advocates, funds prevention-focused and brain-health research, and teaches people how to care for the health of their brains today, so they can reduce their risk tomorrow. While there isn’t a cure, there is care.
Join us in bringing light to Alzheimer’s: https://bit.ly/2OylPGS

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HFC's headquarters in Beverly Hills, CA, United States

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