Asaf Tsur is an accomplished executive with extensive experience in sales and business development across various roles. Currently serving as Vice President EMEA at HiBob since June 2022, Asaf previously held the position of Regional VP Sales EMEA and Director of Sales - US at Sisense from 2015 to June 2022. Asaf's career includes significant tenure at Varonis, where the role of Senior Director Global Inside Sales involved managing over 100 employees and reporting directly to the CEO. Asaf also led the Online Trading Division at Spiral Solutions, focusing on business development and strategic initiatives. Early career achievements include substantial restructuring work at Aviv International, resulting in significant debt reduction and improvements in cash flow and customer satisfaction. Asaf holds an MBA in Finance and Entrepreneurship from Babson F.W. Olin Graduate School of Business and a BSBA in Finance from Northeastern University.