HighCo
A graduate of the Ecole Supérieure de Commerce (ESC) Marseille, and holder of a DESS in Public Relations (CELSA), Richard Caillat began his career in 1988 with the television channel "La Cinq" where he set up the interactive politics. He joined the HighCo Group in 1991 and in 1994, he became a member of the Management Board, then co-Chairman from 2002 to 2006, and Chairman in 2006. In 2013 Richard Caillat was appointed Chairman of the Supervisory Board.
In 2010, Richard Caillat produced his first theater play “La Mère” on a personal basis. He then created Arts Live Entertainment with the ambition of putting the internet at the heart of live performance productions. In January 2013, he took over as Chairman of the Board of Directors of the Théâtre de Paris.
Since December 20, 2017, Richard Caillat has been a member of the Board of Directors of the Olympique de Marseille-Association , alongside, among others, Basile Boli, Jean-Pierre Chanal (city of Marseille), Djamel Agaoua (General Manager of Viber) and Rodolphe Saadé (CEO of CMA CGM).
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HighCo
High Co SA is a France-based marketing services group for mass-market retailers and consumer goods manufacturers. The Company offers marketing solutions, such as coupon issuing, a promotional technique that entitles the customer to a discount on a product; sampling, which consists in offering free samples to test a product; point-of sale, which ranges from shelf tags to in-store radio announcements, floor graphics and in-store field marketing; clearing, which consists of processing discount coupons and money-back offers; marketing communication agencies, which provide support for brands and retailers in their marketing campaigns, and digital services with the subsidiary, HighCo 3.0., which advises and assists clients on the integration of digital technologies for distributors and brands. The Company operates in France, Spain, United Kingdom, Poland, Russia and Turkey, among others.