Rob Speirs

Rob Speirs is an experienced Category Insights Analyst currently employed at Highland Spring Ltd since March 2025. Prior to this role, Rob served as a Digital & Data Marketing Executive at The Glenmorangie Company from February 2021 to March 2025, where responsibilities included leading data analysis efforts for LVMH's Single Malt Whisky Brands, Glenmorangie and Ardbeg, to drive revenue through data analytics and ecommerce strategies. Rob's earlier positions included Digital & Data Analyst at Quorum Cyber and Marketing Assistant during a university placement at CompanyNet, alongside voluntary work experience at Storm ID. Rob holds a Master of Science in Data Science for Business from the University of Stirling and a Bachelor's degree in Business Studies from Edinburgh Napier University. Rob also completed primary and high school education at George Watson's College.