Phil Satterfield

Phil Satterfield is an experienced professional in product management and customer experience, currently serving as the Director of Product Management Strategy at Highmark Health since February 2018. Satterfield has a robust background in strategic oversight and execution of product management initiatives, having led transformations in healthcare solutions and implemented member retention strategies. Prior positions include managerial roles at GNC and BMW of North America, where Satterfield successfully developed customer engagement initiatives and enhanced retention metrics. Satterfield also has experience in marketing communication as Director for the Oncology Nursing Society and has worked in account management for The Arnold Agency. Education includes a Master’s degree in Integrated Marketing Communications and a Bachelor’s degree in Political Science, both from West Virginia University.