Herbert Hofmann

Herbert Hofmann is a seasoned professional in the creative and buying sectors, currently serving as VP Creative & Buying and Creative Director & Head of Buying at Highsnobiety since October 2018. Prior experience includes positions as Guest Lecturer at Universität der Künste Berlin and Head of Buying & Creative Director at Voo Store, where relationships with over 150 leading brands were cultivated across diverse categories. Hofmann also held roles as a Lecturer at Esmod Berlin International University of Art for Fashion and PR Consultant at Agentur V GmbH, working with notable brands and establishing connections within the media industry. Educational qualifications include multiple degrees from Universität Innsbruck in Geography and Geology, as well as studies at Stockholm University.