Apurva Singh

Apurva Singh is a seasoned professional with substantial experience in product marketing and digital content management. Currently serving as a Product Marketing Specialist at Hike since December 2015, Apurva focuses on enhancing user engagement, retention, and monetization through innovative marketing strategies and data-driven insights. Previous roles include Product Operations and Digital Content Specialist at Hike, where Apurva curated and managed news content, ensuring daily updates across diverse topics for millions of users. Prior to Hike, Apurva held the position of Account Manager at Rubric Communications and served as a Senior Sub Editor at The Indian Express. Apurva holds a Bachelor's degree in History Honours from Delhi University.