Carla D'Alessandro

Carla D'ALESSANDRO is an accomplished marketing executive with extensive experience spanning various industries, including hospitality, entertainment, and digital services. Currently serving as the Head of Global Lifestyle Marketing at Hilton since September 2025, Carla previously held key roles such as Chief Marketing Officer at José Andrés Group and Virgin (Brightline), where significant brand and growth initiatives were executed. Carla's career includes impactful positions at WeWork, IPIC Entertainment, and Zimmerman Advertising, consistently achieving ambitious revenue goals and overseeing sizable teams. Carla's educational background features an MBA from the International University of Monaco and a BA (Honors) from the University of Toronto, highlighting a solid foundation in management and the luxury sector.