Bethany Sterner-King

Vice President Marketing at HiMama

Bethany Sterner-King has a wealth of experience in marketing and communications, with a focus on various industries such as education, hospitality, and technology.

Bethany'smost recent role was as the Vice President of Marketing at HiMama, a position they started in 2022. Prior to that, they served as the Vice President of Marketing and Communications at New Meridian from 2021 to 2022.

From 2018 to 2020, Bethany was the Vice President of Marketing at Teaching Strategies, LLC, where they led a team of 20 and successfully transformed the department into a highly efficient marketing machine during a period of company transition.

Before that, they were the Senior Director of Product Marketing at Envision Experience from 2015 to 2017, overseeing a portfolio of K-12 experiential education programs. Bethany also held the position of Director of Digital Marketing and ECommerce at WoodSpring Hotels in 2015.

Earlier in their career, they worked at Rosetta Stone as a Manager of Consumer Product Marketing from 2012 to 2015, focusing on developing marketing strategies for emerging brands and products. Bethany also gained experience at O'Keeffe & Company as the Lead Digital Strategist and Senior Account Executive from 2010 to 2012, and at Time Life as a Product Marketing Specialist from 2006 to 2010.

Bethany'scareer in marketing began with a role as a Marketing Assistant at the U.S. Chamber of Commerce in 2005.

Throughout their diverse range of positions, Bethany has consistently demonstrated their ability to lead marketing teams, drive business growth, and implement successful marketing strategies.

Bethany Sterner-King completed their Bachelor of Science degree with a major in Marketing and International Business from the University of Maryland - Robert H. Smith School of Business in the years 2001 to 2005. Bethany then pursued a higher level of education and obtained a Masters of Arts degree in Communications with a specialization in Public Relations from Georgetown University from 2008 to 2009. Additionally, Bethany Sterner-King has a certification in Strategic Selling with Purpose Sales Methodology, which was acquired from Korn Ferry, although the specific month and year of obtaining this certification are unknown.

Links

Timeline

  • Vice President Marketing

    December, 2022 - present

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