Erika Benincosa

Erika Benincosa is an accomplished marketing professional with a strong background in integrated and brand marketing. Currently serving as Associate Director of Integrated Marketing at hims & hers since August 2022, Erika previously held the role of Senior Manager of Integrated Marketing at the same company. Prior experience includes Senior Manager of Brand Marketing at Weezie, Marketing Manager at Olaplex Inc., and Associate Marketing Manager in Beauty Retail at Dyson. Erika's career began at AMERICAN EAGLE OUTFITTERS INC. as a Senior Coordinator in Business Strategies and Assistant Merchant, followed by a Merchandising Internship at Victoria's Secret and a Social Media Internship at Rent The Runway. Erika holds a Bachelor of Science degree in Marketing from Miami University.