Michael Zhu

Michael Zhu is a seasoned performance marketing professional with extensive experience spanning over a decade. Currently serving as Performance Marketing Lead at hipages Group since March 2023, Michael focuses on connecting tradies with homeowners in Australia’s leading online marketplace. Prior roles include Digital Performance Manager at Indago Digital, where significant lead growth was achieved across various sectors, and Paid Search Lead APAC at Audible, driving 200% year-on-year growth through effective SEM strategies. With a Bachelor of Digital Media from UNSW and multiple certifications in digital marketing, including advanced search and analytics, Michael has consistently demonstrated expertise in SEM, paid search, and strategic marketing across multiple high-profile companies.