Federica Tanzi

Federica Tanzi is an experienced marketing professional with a focus on influencer relations and campaign management. At hi!share.that, from October 2020 to July 2024, Federica served as Influencer Relations Manager and Italy Expansion Team Lead, overseeing the Italian expansion team and driving organic and paid advertising campaigns across multiple platforms including Instagram and TikTok. Federica's role included budget management, content optimization, and detailed monthly campaign reporting, while also mentoring trainees and analyzing performance insights. With prior experience in influencer marketing internships, event planning, and childcare, Federica holds a Bachelor's degree in Tourism, Sport, and Event Management from the Free University of Bozen-Bolzano.