Briony Willis

Briony Willis is a data and insights professional with extensive experience in the education and publishing sectors. Currently serving as Head of Data & Insights at Hodder Education since September 2020, Briony leads the implementation of a comprehensive Data Strategy and fosters a culture of data-driven decision-making to address customer challenges. Previous roles include Marketing Data, Insights & Growth Manager and Senior Subscriptions Marketing Executive at Hodder Education, where Briony developed marketing data strategies and managed digital customer data. Briony also garnered experience as a Subscriptions Marketing Executive at Hachette UK and as a Subscriptions & Digital Executive for The London Magazine. Early career experience includes working as a Data Capture Project Co-Ordinator at Ipsos-Mori, where qualitative and quantitative data was gathered for social and public policy research. Briony holds a Bachelor of Arts in English Literature With Philosophy from the University of Liverpool.