Mike Russell

Mike Russell is a Senior Lecturer and Researcher at Amsterdam University of Applied Sciences, specializing in blockchain, supply chain, marketing analytics, and business internationalization, with research interests in blockchain, self-sovereign identity, and academic credentialing. Previously, Mike served as a Senior Associate at The New Fork, focusing on integrating blockchain technology in agri-food supply chains, and founded Kastor, a consulting firm advising on blockchain use cases and business strategies. As Managing Partner at Principle Vastgoed bv and Scope Group, Mike oversaw business development and service delivery in housing solutions. Earlier in Mike's career, roles included Chieft Strategy Officer at Euro RSCG Human-i, Managing Director at The Big Picture bv, and Director of the European Management Lab at Cambridge Technology Partners. Educational qualifications include an MBA from Nyenrode Business University, a PhD in Human-computer interaction, and a BSc in Computer Science, both from Swansea University.